Job Description

Job Description

Job Type    :   Full Time
Number of Vacancies      : 1

Key Responsibilities:

Strategic Planning:

• Develop and implement a comprehensive marketing plan aligned with the company’s goals and objectives.
• Conduct market research to identify trends, opportunities, and competitors.
• Set marketing goals, budgets, and performance metrics.

Product Marketing:

• Develop and execute marketing strategies for new product launches.
• Create compelling product positioning and messaging to highlight the benefits and features of our products.
• Coordinate with the product development team to ensure alignment with marketing efforts.
• Develop channel of distributing meat product to meat shops, hotels, restaurants, and other end-users.

Brand Management:

• Enhance the company’s brand identity and ensure consistent messaging across all marketing channels.
• Oversee the creation of marketing materials, including brochures, websites, social media content, and advertisements.
• Introduce, implement, and review food literacy campaigns for better meat consumption.
• Conduct awareness programs and trainings to local communities regarding meat products.

Digital Marketing:

• Manage the company’s online presence, including website, social media platforms, and email marketing campaigns.
• Optimize digital marketing strategies to increase online visibility, engagement, and conversions.
• Monitor and analyze digital marketing performance using analytics tools.

Sales Support:

• Collaborate with the sales team to develop effective sales materials and presentations.
• Provide marketing support for sales initiatives and campaigns.
• Analyze sales data to measure the effectiveness of marketing strategies and make data-driven adjustments.

Event Management:

• Plan and execute marketing events, trade shows, and promotional activities.
• Manage event logistics, including vendor relationships, budgets, and promotional materials.
• Evaluate the success of events and incorporate feedback into future planning.

Public Relations:

• Develop and maintain relationships with media outlets, industry influencers, and key stakeholders.
• Create and distribute press releases, media kits, and other PR materials.
• Handle crisis communication and reputation management as needed.

Others:

• Maintain and enhance the working environment with all staff community.
• Maintain and nurture SOP’s of company at all level.
• Other responsibilities assigned by Supervisor

Muktinath Krishi Company Ltd.
Ph. 9802350101
Email: anu.jha@muktinathkrishi.com

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